How Does Businesses Blossom?
I’ve been writing Teaching Kids Yoga for just under a year now and it has slowly grown to find those people who are interested in bringing kids some powerful yoga tools.
My teacher, Tulshi Sen, often quotes a wise proverb: “Fools learn from their own mistakes, the wise learn from the mistakes of others.”Before the giveaway begins, let’s put the market research we’ve been doing and what we have learned from others to good use. Hopefully you have contacted some daycares and found out what they are looking for and if there is a market for your yoga classes. If it looks good to continue teaching kids yoga in your area we’ve got to put that information to use now.
Let’s carry our Market Research a step further. Market research is all around you so let’s learn how to put together a good advertisement. You’ll find most marketing involves reducing your product or service to a few words or a sentence at the most. Take a look:
A company selling yoga DVD’s expresses it nicely:
Last month I was contacted by Katie from Acacia Lifestyle. She found my blog and contacted me about networking with a cross promotion.
I found out Acacia Lifestyle launched in 2006 and is Acorn Media’s healthy joyful living brand. Acacia offers a wide variety of workouts including yoga, tai chi, Qi Gong, total body, dance, back pain and yes … even a video called: Yoga for Young Bodies.
As you think about your business and how to promote it, take a look around you to see what there is to learn right under your nose. Not everyone reading is Canadian or American, but everyone can learn from current events to see what is important to people now. You’ll reduce your research budget by learning from others.
Yoga Teacher Training Course is based on the ancient Gurukul training system that insists on integrating the teachings of Yoga into the aspi.
@ Yogalife.org – I would love to visit India one day! Let me know if you want to offer the Kids Yoga Teacher Training there. Thanks for dropping by.
Hei… I read your information from begining to the end and I think that is interesting information.. I think i will tell this information again to my friend and I hope this information will be usefull for them… oh yes I suggest you to check “Yoga Teacher Training India” on my site http://www.yogalife.org , I hope the Information on my site will be usefull for you.. and we can share each other. thank you… 😉
Thanks for your comments, clearly everyone has already put alot of thought into their catch phrases:
Anita: Great website. It seems like you have a real niche with the young kids.
Tania: Very fitting catch phrase for a teacher training course.
Jennifer: Kid Fit – says so much that parents want then the rest of your phrase really clarifies it.
Yoga Positions – thanks for the link – you’ve got a lot of information there.
Please review this free yoga resource
yogabodychakra.com
Thank you so much for this incredible website. I have used a lot of your suggestions in my classes. I loved the message that teaching is about making connections versus “controlling” your class. That change in thought made a huge difference for me in a very rowdy K-3rd grade class I teach. I have been using Kid Fit: Yoga Fun and Fitness for branding my classes. ~ Jennifer
Sat nam 🙂 Rama Lotus in Ottawa has a great slogan in their window this month. It says “Educate your Spirit” to promote their teacher training programs.
I actually don’t have a catch phrase but I do have a teaching business http://www.KidsLoveYoga.ca . Last weekend in my 2-5 year old class I tried out one of your ideas and really enjoyed it. Thanks for the wonderful resources here!